Gina Conway
Founder, Gina Conway Aveda Salons & Spas
Next Level Healing·October 7, 2026·47 min·2 min read
40 Years Making People Beautiful. Her Superpower Has Nothing to Do With Looks | Gina Conway
With Gina Conway
In this episode
After 40 years of making people beautiful, award-winning salon owner Gina Conway reveals her superpower has nothing to do with looks. Discover what people are truly seeking in the salon chair and why your undivided attention is the most powerful gift you can offer another human.
Show notes
Gina Conway, multi-award-winning salon owner, sustainability ambassador, and founder of Gina Conway Aveda Salons & Spas in London, joins Dr. Tara Perry to explore what 38 years behind the salon chair has taught her about beauty, confidence, and the human need to be truly seen. Gina grew up in Lake Tahoe, built her salon business from the ground up in London, and — when menopause brought her to her knees at 51 — reinvented her entire approach to wellness.
This conversation starts with hair and ends somewhere much deeper: what it means to find the flame in every person, and why the most powerful thing you can offer another human being is your full, undivided attention.
Key takeaways
- [05:35] What people are truly seeking in a salon chair isn't a new look—it's confidence and the feeling of their inner light being brought out.
- [07:02] How Gina built her business around a "guest journey," replacing the word "client" with "guest" to redesign every touchpoint around positive energy and love.
- [09:28] At 51, menopause brought Gina to a breaking point, leaving her too exhausted to be present with her family or her hundred employees.
- [19:45] The first 30 seconds of a guest consultation are everything. Connection and trust are always built eye to eye, never through a mirror.
- [21:20] People often use their hair as armor—to hide, to disappear, or to project strength. A hairdresser who understands this is doing something closer to therapy.
- [32:23] Attractiveness has nothing to do with physical appearance. True sexiness is a state of mind: it's how you hold yourself, how you play, and how you express your spirit.
Transcript
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